FREE WHITE PAPERS from The Catchpole Corporation and BPCC help inspire your next big speech and provide greater opportunities for executive visibility.
The Power of Words
Words have great power - whether their source is a mighty leader or an average citizen, whether the words are few and focused or plentiful and sweeping. The common denominator is that powerful words reflect the speaker’s passion and imagination. This new FREE white paper contains an invigorating collection of famous speeches, soliloquies, and ruminations that illustrate the timeless force that words, uniquely configured, can achieve. Catchpole and BPCC are pleased to share this collection with you as a resource to help inform and inspire the next executive presentation that you prepare.
Best Practices in Executive Visibility Program Management
Executive visibility programs on behalf of CXO speakers rarely exist as an organization’s only event-participation activity. In fact, the majority of enterprise-scale companies typically participate in a variety of events, including those within their industry and core markets, as well as events that focus on areas of professional specialty, such as marketing, finance, human resources, and corporate law. When this is the case and company personnel are engaged in multiple conferences, trade shows, and seminars, it is important to develop a company-wide event participation strategy. This strategy should be an extension of the company’s overall corporate communications and executive branding activity, and should also begin at the top with active CEO speaker program participation. A key first step in developing this strategy is to identify events that have the most value to the most sectors of the company – to the executive c-suite, as well as to the various business units and product groups. This FREE white paper was produced in response to inquiries The Catchpole Corporation has received regarding the practices and activities that successful executive visibility programs have in common.
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Fundamentals of Diversity Communications
Communicating diversity means promoting inclusion, creating an environment where all differences are valued, and empowering employees to develop to her or his full potential. The job of diversity communicators is to bring coherence to a variety of messages shaped under a corporate umbrella of products, services, employee and stakeholder relations. From a business perspective, communicating diversity has value because it means an organization gets the most from its employees and provides the most for its stakeholders. Effective diversity communications deepens public appreciation of a strong corporate diversity commitment.
This BPCC Business Brief examines the role communications plays in diversity and inclusion. It features proven tools and best practices in diversity communications and allows practitioners to benchmark against some of the leaders in diversity communications. To reserve your copy of this business brief, please contact Meghan Donnelly at 866.533.2748 or Donnelly@diversitybestpractices.com.
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